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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q35-Q40):

NEW QUESTION # 35
Northern Trail Outfitters (NTO) wants to send using the From Address of [email protected]. They will then automatically forward replies to [email protected]. NTO also wants to include an automatic reply to the customer's email address [email protected].
Which email address would appear as the From Address for the automatic reply to the customer?

Answer: D

NEW QUESTION # 36
Northern Trail Outfitters is setting up new hires on its instance of Marketing Cloud, which includes Email Studio, Mobile Connect, and Social Studio. One of the hires needs to manage the operations of all of the North
American Business Units.
What two roles, custom or standard, could be assigned to this user to meet the requirement?
Choose 2 answers

A. Marketing Cloud Channel Manager
B. Marketing Cloud Regional or Local Administrator
C. Marketing Cloud Email Marketing Manager
D. Marketing Cloud Administrator

Answer: A,D

NEW QUESTION # 37
What is a correct statement about a database of record? Choose 2 answers

A. A database of record is any database containing subscriber data.
B. A database of record is a centralized storage repository of data about objects or people.
C. A database of record is a system in which a subscriber's status is maintained
D. A database of record is a data structure in which multiple opt-in statuses can be stored for a subscriber.

Answer: B,C

NEW QUESTION # 38
For security reasons, Northern Trail Outfitters indicates they cannot store PII directly within their Marketing Cloud account. They are considering implementing Tokenized Sending to pull PII from their data warehouse at send time. They indicate they send several large, time-sensitive emails per year.
Which two considerations should be made about Tokenized Sending? (Choose 2 answers)

A. Tokenized Sending should be combined with field-level data encryption for additional security.
B. Service Level Agreements for email sends are unsupported with the inclusion of outside servers.
C. Journey Builder Decision Splits provide a method to access data of Tokenized data natively.
D. Personalization Strings still allow PII to be displayed within an email.

Answer: B,D

NEW QUESTION # 39
Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension ans purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?

A. Utilize Entry Data on a Decision Split within Journey Builder.
B. Use Data Designer in Contact Builder to relate the two data extensions.
C. Create a Data Relationship in Email Studio to relate the two data extensions.
D. Configure activities within Automation Studio to update the purchase data.

Answer: B,D

Explanation:
To evaluate if a customer has made a purchase after entering the journey, a Data Relationship or Data Designer is needed to relate the master data extension and the purchase data extension. Then, a Decision Split activity can use Entry Data or Contact Data to check the purchase status. Automation Studio activities are not needed for this process. Reference: https://help.salesforce.com/articleView?id=sf.mc_co_data_relationships.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_co_data_designer.htm&type=5 https://help.salesforce.com/articleView?id=sf.mc_jb_decision_split.htm&type=5

NEW QUESTION # 40
......

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Salesforce MCC-201 Reliable Exam Testking | New MCC-201 Test Review

New MCC-201 Test Review | New MCC-201 Study Materials

Salesforce Marketing Cloud Connect Essentials Sample Questions (Q35-Q40):

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